NIU is the world’s leading provider of smart urban mobility solutions.
NIU has created a new market category–smart electric two-wheeled vehicles and is committed to continuously provide global customers more convenient and more environment friendly smart urban mobility vehicles to redefine urban mobility and make life better. NIU's lifestyle brand promotes Technology, Stytle, and Freedom.
NIU currently designs, manufactures and sells high-performance smart electric two-wheelers. NIU not only has a streamlined portfolio of products with multiple models and specifications for end consumers, sharing market and fleet management services, but also launches NIU Power accessories and NIU AERO power-assisted bicycles and professional sports bicycles. NIU has adopted an omnichannel retail model, integrating the offline and online channels, to sell its products and provide services.